Bermuda brings the enticement of pink sand beaches to Boston this week to celebrate ‘Bermuda Night,’ taking place on Thursday, June 17 at Fenway Park.
‘Bermuda Night,’ the first of two taking place this summer, brings a taste of the destination to New England during the Boston Red Sox game at Fenway Park when the Sox compete against the Arizona Diamondbacks. This special promotion is an ongoing partnership between the Bermuda Department of Tourism (BDOT), Boston Red Sox and New England Sports Network (NESN).
‘Bermuda Night’ will feature a Gombey troupe welcoming Red Sox fans into the stadium, while dancing to the hypnotic beat of drums and bottle-whistles.
Bermuda gift bags will be present in Fenway Park’s luxury suites while two talented Bermudians fill special roles at the game: a National Anthem performance by Bermudian singer, Twanee Butterfield, as well as the ceremonial first pitch to be thrown by New England Revolution soccer standout, Khano Smith.
The Premier and Minister of Tourism and Transport, Dr. the Hon. Ewart F. Brown, JP, MP, will be in attendance and will conduct an interview with NESN to be aired during NESN’s broadcast. The Premier will also host representatives from JetBlue Airways and key industry influencers in Bermuda’s suite at the stadium.
As part of the expanded partnership for 2010, the Boston Red Sox will host an additional ‘Bermuda Night’ at Fenway Park on August 23 as they compete against the Seattle Mariners.
William Griffith, Director of Tourism for the BDOT said, “We are very much looking forward to our continued partnership with the Red Sox and NESN and showing our appreciation to this ever-important tourism market. The East Coast, especially New England, is a crucial market for Bermuda, with a number of non-stop flight options on JetBlue Airways and Delta Air Lines from Boston Logan International Airport.”
In addition to ‘Bermuda Night’, BDOT will host an intimate media-exclusive luncheon tomorrow, Wednesday, June 16, where Griffith will be speaking on tourism initiatives and news from Bermuda to the media. The luncheon will be held at Asana restaurant at the Mandarin Oriental, Boston.
Throughout the day on June 17, the Gombey troupe will also perform in two select, high-traffic locations in Boston. Morning commuters will have a chance to see them at Government Center downtown. At 1.00 p.m., the Gombeys will perform in Copley Square in the heart of the city for the lunchtime business crowd.
